Thoughts

Design by Committee: A Tragedy in Three Acts

Colton BarberJuly 4, 2025

Consistency Isn’t Key. Alignment Is.

Colton BarberJune 30, 2025Comment

Stop Launching Spaceships You Don’t Plan to Land

Colton BarberJune 24, 2025Comment

Brand Is Behavior, Not Just Design

Colton BarberJune 20, 2025Comment

“You’ve Got Till Tuesday” Small story, big lesson

Colton BarberJune 19, 2025Comment

I Dreamed in Risograph: An ADHD-fueled open letter to prospective designers

Colton BarberJune 18, 2025Comment

Brand Is A Business Strategy

Colton BarberJune 17, 2025Comment